Who's in your sales power base?

Are you just starting out in sales?  Are you having trouble meeting quota, or are you a seasoned sales veteran who's numbers aren't quite up to your expected KPI's?  Then you need to look at your sales power base. 

Your power base is anyone and everyone you know, are related too, have worked with or for, engaged with and/or connected with on a personal level.  Yes I mean your friends and family.  They are not excluded. 

In fact, those that make up your power base are your sales turnaround whether they buy from you or refer you.  This is a brilliant and rich network you likely haven't tapped.  Let me rephrase that - you're terrified to approach!

How dare you impose?  What if they say "no"?  What of you offend them?  What if, what if, what if?  You can play that game all day long.  Here's a reality check; what if you're sales don't increase?  Will you go broke and get fired?  

I'm fairly confident that's worse than the remote possibility that you might piss off a few acquaintances.   Here's the real two-fold reality; first, tapping your power base for business or referrals will be emotionally 10x's more difficult on you emotionally then them.  Second, they want you to succeed and know you have the best intentions.  

My advice, get out of your head and start approaching your sales power base network for business.  Who knows, you might just turn your sales around and help improve a whole bunch of lives with your products or services.  Now that's a winning combination for anyone.  

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