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Sales insights

When You Say it, It's a Lie.  When They Say It...

5/30/2014

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When you brag about yourself it’s an absolute lie in your customer and prospects eyes.  When someone else says it, oh boy, that’s the promised land!

No truer words exist than those in a testimonial.  When someone else sings your praises, it’s the gospel in your prospects and customers minds.  When you say it, it’s just bragging and lying in their minds.

You should be proud of yourself, and want to sing your praises.  Just let someone else do it for you.  To give you specific  examples of what I mean, here are actual testimonials I received in the past 2 weeks alone:

I learned so much from Greg at his seminar and excited to implement what I learned into my daily routine.      

   Brian | Charter Steel 


Greg’s personal interaction had the single biggest effect on my learning experience.  The role plays, activities and games all more than exceeded my learning expectations.      Kristin G. | GOJO Industries 


Greg far exceeded my expectations.  He is a dynamic speaker, and you can tell he knows, believes in and practices what he teaches.      
   Kevin | ONShift 


This was an excellent workshop.  Greg relayed the information in a manner that helped my understanding immensely.  Along with myself, the other members from my team what attended the meeting felt this was well worth our time and contained information that well better our programs in the future.      
   Frank | ONShift 


Greg made this learning experience fun!  I can’t wait to start using the tools he gave us too create seriously better sales results.  Thank you!      
   Michelle S. | Devenou Corp

Now I could have easily said all those wonderful things about myself, but really it’s just bragging.  The fact that my clients said them, is proof.

Growing up I was taught to let my playing and results speak for themselves.  Now that has evolved.  It’s not just my performance but also what my seminar attendees and clients are saying.  They sing my praises, not me.  What are your clients and prospects saying about you?

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