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Sales insights

Re-engineer your profession

2/27/2012

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Knowing what you know now compared to when you started your chosen profession or business, would you do all over again the same way?  Would you even be in the same profession, or would you make a complete overhaul tomorrow morning and start fresh if you knew you couldn't fail?

Anyway you look at it; most people would absolutely make the changes necessary; whether it be in their chosen profession or their own business.  Professionals have already made the mistakes and paid the price along the way, so they have the knowledge of what not to do and what to do. 

So why don't they, or you, re-engineer your business?   Why do you keep continuing down the same path, reaping the same activities and strategies, and sowing the same results you've always settled for?  The answer is fear.  Even armed with the knowledge that you cannot fail, most people are so overtaken by fear, that they won’t even do what they know to be right. William Shakespeare wrote in, Julius Caesar, “Cowards die many times before their deaths. The valiant never taste of death but once.

Experience is expensive and you always pay upfront.  Well, you've already paid the tab, so why not put that experience to good use.  Take what you know and re-engineer yourself.  You can become anyone you want.  Your business can become its ideal form.  

This economic climate is the absolute ideal time to reinvent yourself and re-engineer your business.  You must position yourself now to anticipate and take advantage of the upswing.  It will come, and when it does, will you be ready, or will you just be content to keep the status quo?

Don't be controlled by fear.  Dance with it, be friends with it, embrace it, and most importantly kick its ass and take your life and business to levels you keep day-dreaming about.  Harness your knowledge of what you've learned and transform now.

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